Q.Shopper brings the customer into the heart of decision making.
What is Q.Shopper?
Q.Shopper identifies the most valuable shoppers in each supermarket department and gives you in-depth insight into their category preferences and purchasing behaviour.
- Deliver growth by learning about your core and potential shopper groups buying behaviour
- Recent case studies have highlighted that the Q.Shopper product has delivered +10% category growth
- Vividly profile, value and track the buying behaviour of different shopper groups across a range of metrics
- Create and validate category growth drivers by understanding your most valuable shopper