What is Q.Measure TV?
Q.Measure TV enables marketers to understand the impact TV has on your in-store sales and gives you insights to optimise your TV campaigns to maximise its effectiveness. Q.Measure TV allows you to answer the following questions; How did my campaign drive instore sales? Who saw and who bought? What audience and campaign variables can maximise my investment? What happened in my category?
- Single source view on consumer viewing and consumer purchasing
- In depth audience insights
- Delivered in a timely manner to allow you to implement change as soon as possible